Inspirational Website Design Ideas
Make a step-by-step strategy.
You’ve heard it said that failing to plan is intending to fail. In web design, this is also true. If you’re having trouble coming up with website design ideas, it’s possible that you haven’t addressed the essentials yet. You won’t be able to add creative touches to the top until the essentials are in place. Here’s an example of planning:
Define the purpose of the website.
You must understand what the site is trying to achieve. What exactly are you designing for if you don’t? Specific, Measurable, Attainable, Relevant, and Timely (SMART) goals are the best.
Make a diagram of the buyer’s journey.
Aside from the ultimate purpose, you must also determine which path you want visitors to pursue. From the moment they arrive on your website until the goal you’ve set for them. You’ll be able to construct a structure to help them along the road. A nice article on the subject can be found on Hubspot.
Create a style guide for yourself.
Making a style guide will assist you in maintaining consistency in your design. Fonts, colours, and other design components are all defined by it. When dealing with others, using one improves consistency. A good example is Google.
Plan your SEO – SEO requires planning as well. Make a website map to see how you can organise your content for both users and search engines.
Prioritize the structure.
Concentrating on the structure of your website first, similar to drafting a strategy, allows you to step back from the process and gain a better perspective.
Working with a medium other than your computer can be beneficial. For example, by sketching on paper with a single pen, you can temporarily ignore colours and other features. You can even make the whole thing collaborative if you’re using flipcharts or a whiteboard.
Drawing the website on a post-it note is also a fun practise. This will force you to limit your purchases to the essentials. Creating your design in shades of grey first and then adding colour later is a variant on this. This forces you to create a visual hierarchy without the use of colour.
You can use the “squint test” if you’re dead set on utilising your computer to design. This entails straining your eyes and moving away from the screen. The hazy image will show you what is most visible on your site and what first-time visitors are most likely to notice.
Maintain Web Standards
Designers are born with the desire to be inventive. In general, this is a positive thing. Keep in mind that in order to be creative, you must first set certain boundaries.
There are a lot of established standards in web design, for example. Certain design clichés and website features are familiar to visitors. When you breach those rules too frequently, it may cause them to become confused and turn off.